Top 5 Fitness and Weight Loss Programs on Android in Italy Q4 2022

In the fourth quarter of 2022, the top 5 fitness and weight loss programs on the Android platform in Italy showcased diverse performance trends. Below is an overview of their weekly downloads, revenue, and active users.

Strava: Run, Bike, Hike saw its weekly revenue fluctuate throughout the quarter, starting at approximately $14.4K and experiencing a dip to around $6.7K in early November. However, it ended the year on a high note with a peak of $16.2K in the last week of December. Weekly downloads exhibited a downward trend, beginning at 4K and dropping to about 2.4K in early December, before slightly rebounding to 3.8K by the end of the quarter. Active users also showed a decline from 135K to around 105K in early December but increased to 126K in the final week.

For Buddyfit, weekly revenue was relatively stable, ranging between $6.7K and $8.8K until mid-November when it spiked to $14.4K. The quarter closed with revenue around $3.6K. Downloads saw a significant drop from 4.3K at the start to approximately 1.8K by the end of December. Active users mirrored this trend, starting at 7.3K and decreasing to about 4.6K by the end of the quarter.

DietOne maintained a consistent revenue stream, averaging around $4.5K to $5K weekly. Downloads started strong at 3.5K but dropped significantly to 581 in mid-December, before rebounding to 2.1K in the last week. Active users also showed a downward trend, starting at 10K and decreasing to 5.5K by early December, with a slight increase to 6.6K at the end of the quarter.

Wikiloc - Trails of the World experienced a stable revenue pattern, ranging between $2.2K and $4.6K. Downloads were higher at the beginning of the quarter with about 4.5K and peaked at 5.9K in late October, then dropped to roughly 1.7K by mid-December. Active users began at 17.9K, climbed to 20.7K in late October, and ended at 17.3K.

Lastly, Freeletics: Fitness Workouts displayed steady revenue figures between $2.5K and $3.9K. Downloads remained relatively constant, starting from 2.3K and reaching 3.6K in early December, then slightly decreasing to 2.1K by the end of the quarter. Active users saw a slight decline from 49.6K to 41.3K over the three months.

These insights are based on Sensor Tower data. For more detailed analytics and trends, visit Sensor Tower.